Famed Swatch Group brand Tissot, announced the launch of a new watch just in time for Memorial Day. The nautical themed Quickster Lugano is the first new timepiece of the Quickster collection to be launched in 2015. Featuring a sporty design available in both 40mm (three hands) and 42mm (chronograph), the Lugano comes with standard with three nautically-inspired NATO straps.

The Quickster Lugano is flush with other features that make this timepiece perfect for long summer days on the water. A 316L stainless steel case, a scratch- resistant sapphire crystal, and a 10 bar depth rating round out this strong offering. With MSRP of $350 the new Quickster Lugano blends attractive styling, Swiss craftsmanship, and affordability into one package.

I am very happy to see Tissot moving in the right direction. Multiple strap offerings are becoming a standard across the industry. In particular when it comes to the NATO strap, versatility is the name of the game. NATO straps allow for an endless number of color combinations to fit any occasion. Up until recently, most watch companies stayed away from this strap variation which caused the aftermarket strap industry to boom. Stay tuned for more surprises from Tissot this summer!

Quickster Lugano Watch Specifications